LEAD GENERATION SPECIALIST / LEADMASTER

CMH ford randburg / ROKKIT DIGITAL MARKETING

In my role as a Lead Master at CMH Ford Randburg, I hold a key position in optimizing the dealership's lead generation and management process. I oversee a range of responsibilities that contribute to the effective functioning of our sales and marketing efforts. These include:

• Ensuring comprehensive coverage of all vehicle types, including current stock, demos, new, and used cars, in advertising initiatives to attract potential buyers and generate leads.
  
• Collaborating closely with sales managers and Salesforce representatives to design and implement strategies aimed at boosting conversion rates across various channels, thus enhancing overall sales performance.
  
• Conducting meticulous audits to verify the accuracy of vehicle advertisements across multiple online portals, while promptly escalating any discrepancies to Rokkit and relevant managers for resolution.
  
• Nurturing and strengthening relationships with key stakeholders, both internally and externally, to facilitate the identification, tracking, and optimization of lead sources. This strategic approach aids in maximizing revenue opportunities.
  
• Taking charge of staff administration processes within our CRM system, ensuring streamlined operations, efficient data management, and accurate reporting for a cohesive and well-coordinated team effort.
  

MARKETING & CONTENT DEVELOPER INTERN

TOUR 2-0 (jun 2019 - sept 2020)

As a Marketing Intern at Tour 2.0, I played a pivotal role in supporting the marketing team's efforts to enhance the company's online presence and engagement. I contributed to various aspects of the marketing strategy by analyzing data, formulating creative campaigns, and generating insightful reports. My responsibilities included:

• Developing a structured reporting framework that enabled consistent tracking and evaluation of performance metrics across all company social media platforms.
  
• Utilizing data analysis to derive actionable insights, thereby assisting in making well-informed marketing decisions that aligned with the company's goals.
  
• Conceptualizing, proposing, and crafting innovative social media strategies, campaigns, and marketing concepts, fostering increased brand awareness and audience engagement.
  
• Delivering engaging and informative monthly presentations that highlighted marketing initiatives, performance results, and future strategies to stakeholders.
  
• Curating and producing compelling blog content on a monthly basis for the company's website, enhancing its SEO and providing valuable information to our audience.
  

MARKETING CONSULTANT

Presenter/Production Editor & Voiceover Artist

Moretele community radio (april 2017 - may 2019)

My role at Moretele Community Radio Station encompassed a diverse range of responsibilities, where I actively contributed to multiple facets of the station's operations, marketing, and content creation. My key areas of impact included:

• Marketing Research and Strategy Enhancement: Spearheaded comprehensive marketing research efforts to gain insights into audience preferences and trends. Utilized findings to refine and optimize marketing strategies, resulting in enhanced engagement and reach.
  
• Client Relationship Management: Established and nurtured enduring partnerships with clients, aligning their goals with our offerings. This approach facilitated the development of customized solutions, fostering trust and long-term collaboration.
  
• Innovative Campaign Solutions: Conceptualized and presented creative campaign proposals to clients, effectively addressing their unique needs. Skillfully translated ideas into actionable plans, generating sales and fostering client satisfaction.
  
• Reports and Analytics: Developed and delivered insightful reports on campaign performance, providing clients with tangible evidence of their return on investment. Utilized data to demonstrate the effectiveness of strategies and suggest refinements.
  
• Third-Party Agency Coordination: Led negotiations and communication with third-party marketing agencies, ensuring seamless collaboration and maximizing the impact of external partnerships.
  
• Training and Onboarding: Played a pivotal role in orienting and training new marketing staff, sharing expertise and insights to promote a cohesive and knowledgeable team.
  
• Presenter and Voice-Over Artist: Contributed to the station's on-air content as a skilled presenter and voice-over artist, delivering engaging and captivating broadcasts that resonated with our audience.
  

ADMINISTRATIVE ASSISTANT (Volunteering)

LODING PRIMARY SCHOOL (Feb 2016-Jan 2017)

During my time as an Admin Assistant Volunteer at Loding Primary School, I played a pivotal role in ensuring the smooth and efficient functioning of the school's administrative processes. My responsibilities encompassed a wide range of tasks aimed at supporting both the staff and the school community. Key contributions included:

• Office Organization and Supplies Management: I maintained the administration office in an organized and professional manner, contributing to the overall efficiency of daily operations. This involved managing office supplies and ensuring a conducive work environment for the staff.
  
• Front Office Support: I actively assisted parents, learners, staff, and volunteers who visited the front office, serving as a helpful point of contact and fostering a welcoming atmosphere.
  
• File Management: I played a crucial role in maintaining organized files, both in physical and digital formats, making it easier to access important documents and information when needed.
  
• Coordination of Meetings: I took charge of coordinating meetings, ensuring that schedules were organized, invitations were sent, and necessary resources were prepared to facilitate productive discussions.
  
• Secretary Role: I fulfilled the role of a secretary, providing essential administrative support to teachers and the Principal. This assistance ranged from managing communications to handling documentation and logistics.
  

My voluntary role as an Admin Assistant at Loding Primary School allowed me to contribute directly to the school's functionality and the satisfaction of its stakeholders. By maintaining an organized office, providing support, and assisting in various administrative tasks, I played a vital role in creating an efficient and effective school environment

wHAT I CAN DO

Skills & Proficiencies

Download My

Resume

Personal SKILLS

• Problem-solving
• Communication
  
• Interpersonal Skills
  
• Creativity
  
• Teamwork and Collaboration
  
• Project Management
  
• Analytical Thinking
  
• Adaptability
  
• Negotiation Skills
  
• Leadership
  

teCHNICAL SKILLS

• Social Media Management
• Video Editing
• Microsoft Suite
• Photography
• Content Creation
• Email Marketing
• Data Analytics
• Marketing Automation
• SEO Blog Content Creation
• canva (Graphic Designing)
• CRM Systems
• Data Privacy and Security
  

download my portfolio

Access the link below

Click for full portfolio

B​log Series

the diary of a confused plant

A LEAFY BEGINNING (10 Part Blog Series)

driving excellence:

Celebrating Winners Of CMH Ford Randburg Rudby World Cup Competition

Explore to my world of sound and ​creativity! I am passionate about ​crafting unique and immersive ​musical experiences. Explore my ​music production skills on ​SoundCloud, where I blend genres ​and push boundaries. Whether it's ​capturing emotions or creating ​energetic beats, each track reflects ​my dedication to sonic excellence. ​Dive into my musical journey and ​feel free to connect!